New 7 Wonders - Emotional Scam or Master B-Plan?
Around two weeks back, media reports informed us that Taj Mahal was ‘lagging behind’ in the race for New Seven Wonders of the world. It was a national shock for some people, which had potential of translating into a national shame. So suddenly patriotic fervor went up and some people decided to act. Our inboxes and websites like orkut got spammed with ‘Vote for Taj’ messages, we started receiving SMS to do the same, A R Rehman composed “India Unites for the Taj”, News Channels suddenly became aware of their social responsibilities and exhorted people to vote, small time leaders campaigned for support and criticized the government of not doing enough to protect the honor of India. Government didn’t respond. Wow! We felt like Indians. We needed to. With India out of cricket world cup in first round itself, we needed something to drive us along as Indians; perhaps for many of us ‘New 7 Wonders’ provided that opportunity. Around seven years back, Swiss businessman Mr. Bernard Weber also s...